The partnership between Explora Journeys and the Louis Vuitton 37th America’s Cup signifies a union of shared values, innovation, and the enduring spirit of maritime adventure reflecting a deep knowledge and understanding of the ocean. Louis Vuitton 37th America’s Cup is taking place in Barcelona, Spain, from 22 August to 27 October 2024.
At the Official Race Village, Explora Journeys will feature a dedicated booth where visitors can immerse themselves in the brand’s world of luxury ocean travel, while also discovering the seafaring heritage of the wider MSC Group. Additionally, there will be an area recreating the Explora Lounge that can be found onboard EXPLORA I and EXPLORA II, offering a sophisticated environment for guests to explore the essence of the brand, while a state-of-the-art video experience area will bring to life the storytelling of the brand through captivating visuals and multi-screen displays.
Since its inception in 1851, the America’s Cup has symbolised sailing’s pioneering spirit, fostering ground-breaking designs and pushing the boundaries of performance. Being the Global Partner of the Louis Vuitton 37th America’s Cup marks a significant milestone for Explora Journeys, aligning with the brand’s commitment to creating exceptional experiences at sea and reflecting a shared maritime heritage and values.